Now in prelaunch phase

Re:Mind Mental Models Deck

100 Powerful Frameworks to Cut Through Complexity.

  

Features & Benefits

  • Durable Premium Stock
  • Quick-Start Guide
  • Intuitive Organization
  • Stackable Learning
  • Category Tagging
  • Model Recipes

8+

Years Experience

Tested and refined through real-world application

100

Mental Models

The essential frameworks used by world-class decision makers

2

Ways to Learn

Browse by discipline or application for deeper mastery

1

Complete System

Physical cards and iPhone application work together seamlessly.

“80 or 90 important models will carry about 90% of the freight in making you a worldly-wise person.”

Charlie Munger
Legendary Investor

What is Re:Mind?

Re:Mind combines physical cards and digital tools to help you make better decisions consistently.

  • The Deck: 100 mental models in a premium physical format. Make confident decisions under pressure.
  • The App: Access examples and applications on demand. See patterns others miss.
  • The System: Learn and apply models progressively. Build lasting mental habits.

Why Re:Mind?

Re:Mind is a versatile tool designed to enhance thinking and decision-making in various contexts. Here are the key areas where Re:Mind can make a significant impact:

  • Clear Decisions: Cut through complexity with proven frameworks. Ray Dalio used First Principles to build Bridgewater Associates from scratch into the world’s largest hedge fund.
  • Better Thinking: See patterns others miss. Charlie Munger and Warren Buffett credit mental models like Circle of Competence for their investment success.
  • Lasting Habits: Build reliable decision-making skills. Jeff Bezos used the Regret Minimization Framework to make the pivotal decision to start Amazon.
  • Systematic Growth: Develop mastery through proven frameworks. Howard Marks used Second Order Thinking to make contrarian investments

What People Are Saying

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Juan Carlos’ extensive range of mental models has been a joy to delve into. Each has been an enlightening experience, prompting new ideas and taking my thinking into uncharted territory.
Nick Susi
Executive Director, Dot Dot Dash
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Juan Carlos has played a pivotal role in my personal and professional growth, offering invaluable insights into problem-solving and interpersonal communication.
Jeremy Kotin
Director/Editor, Tandem
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Juan Carlos offers a unique approach and progressive solutions to everyday problems. His thorough research and personal outlook guide us toward being a more open society.
Jay Gugs
Executive director, FreeWheel

Card Guide

Numbered

Each card has a number, making it easy to create powerful combinations using 2-5 cards together. Combining models amplifies their impact and persuasiveness.

Categorized

Each card shows two categories: a Foundation tag identifying the core principle area (like Innovation), and an Application tag showing how the model is typically used (like Insight).

Summarized

A clear, concise definition to
quickly grasp the model’s core concept

And an Example

A real-world scenario showing
how this model works in practice.

How to Use the Deck

Each card in the Re:Mind deck is a powerful tool on its own, but the real magic happens when you learn to use them strategically. These exercises are designed to help you unlock the full potential of your mental model deck – whether you’re solving complex problems, making important decisions, or building deeper understanding.

Each card in the Re:Mind deck is a powerful tool on its own, but the real magic happens when you learn to use them strategically. These exercises are designed to help you unlock the full potential of your mental model deck – whether you’re solving complex problems, making important decisions, or building deeper understanding.

Get the Iphone app

The Ultimate Mental Models Companion

Access 300+ mental models and examples instantly:

  • Deep Dives: Explore comprehensive definitions, historical context, and real-world applications
  • Quick Reference: Search and filter models by category or use case
  • Daily Mental Model: Get a new model and practical application every day
  • Personal Library: Save favorites and create custom collections
  • Regular Updates: New models and examples added quarterly

Get lifetime access when you back the Kickstarter campaign.

Are you ready to upgrade your thinking?

With 100 models at your fingertips, from the tried-and-true to the lesser-known gems, you’ll be equipped to update your outdated mental models and approach life’s challenges with a fresh perspective. So come on in, and let’s explore the power of mental models together.

Hi, I’m
Juan Carlos

I’m a creator at heart, a filmmaker by instinct, and a polymath who thrives on diversity. My life’s work is about framing: capturing, exploring, and sometimes breaking conventional boundaries to uncover deeper truths.

My Story

From directing award-winning films to leading product innovation at startups, my career spans the creative and the analytical. I’ve authored children’s books under desert skies, each designed to spark curiosity and independent thought in young minds. Whether through technology that simplifies complex issues or through mental models that enhance clarity, I constantly strive to reimagine how we perceive and interact with the world.

In my personal life, I’m a father fascinated by nature and humanity’s marvels. I share this wonder with my children as we explore the world’s beauty together. Every day offers a new frame, reminding us that what we focus on defines our lives’ story.